In a candid interview with Fox Sports, Crown Prince Mohammed bin Salman of Saudi Arabia unapologetically addressed accusations of “sportswashing,” emphasizing the economic benefits derived from such endeavors. The Crown Prince stated, “If sportswashing is going to bolster my nation’s GDP by one percent, we shall persist in this path. Labels matter little when we aim for a substantial 1.5 percent growth in GDP through sports initiatives.”
The Middle Eastern nation has repeatedly faced scrutiny for substantial investments in sports, employing these events as a means to enhance its global image.
Notably, Prince Mohammed has maintained a low profile in Western media, particularly following the 2018 controversy surrounding the killing of Saudi dissident Jamal Khashoggi. Despite allegations linking him to the operation, the prince vehemently denied any involvement.
Addressing the incident, he acknowledged it as a “mistake” and expressed determination to reform the security system to prevent such occurrences. Nevertheless, the prince’s sweeping social reforms have reshaped Saudi Arabia from an ultraconservative state governed by strict Islamic law into a burgeoning entertainment powerhouse. Billions have been invested in a diverse portfolio, spanning from top-tier football stars and prestigious golf tournaments to the realm of video games.
Yet, it is crucial to note that dissent against the prince’s policies is met with strict measures, including lengthy prison sentences and, in extreme cases, the death penalty. Such punitive actions extend even to Saudi citizens residing on American soil.
In a world where image and economics often intertwine, Saudi Arabia’s unabashed approach to sportswashing remains a subject of international discussion.