In a landmark development, Kenya received its inaugural group of foreign tourists, marking the commencement of a simplified entry system aimed at boosting tourism. The immigration services department confirmed that the first “visa-free arrivals” touched down in Nairobi from Addis Ababa, Ethiopia, with more expected in the coming days. This initiative aligns with President William Ruto’s announcement that Kenya would transition to a “visa-free country” starting January.
Principal Secretary Julius Bitok from Immigration and Citizen Services highlighted that visa requirements are now waived for all travelers, irrespective of nationality. Under the novel system, visitors are required to apply online for an electronic travel authorization (ETA) and cover a $30 “processing” fee.
During the launch at Nairobi’s Jomo Kenyatta International Airport, Bitok emphasized the inclusivity of the program, allowing visa-free entry for individuals from countries worldwide. Despite recent warnings from the Kenyan Civil Aviation Authority about the ongoing development of the ETA system, the government proceeded with the rollout.
President Ruto’s initial declaration last year aimed to simplify travel to Kenya, eliminating existing visa requirements. The move is anticipated to enhance tourism, with the country striving to surpass the 2019 figures, having seen a rise to 1.54 million tourist arrivals in 2022.
Francis Gichaba, Chair of the Kenya Tourism Board, expressed optimism in November, anticipating tourist figures to exceed two million in the current financial year. The tourism sector remains optimistic about the positive impact of this visa-free initiative on Kenya’s global appeal.
