Prime Minister Rishi Sunak is positioning the Conservatives as the party of the future, emphasizing their experience in government as crucial for economic and national security. Despite attempts to present himself as a “change candidate” distancing from long-term Conservative rule, Sunak now argues that his party’s governmental experience is vital for a secure future.
With Keir Starmer’s Labour Party leading in the polls, here are the key issues for voters and how these battles are expected to unfold:
The Economy
Sunak has promised economic growth and reduced inflation, achieving modest success. However, the cost-of-living crisis continues to impact the working class, affecting diverse voter groups from the “Essex man” to “progressive activists” – all of whom Labour aims to win over. National debt remains alarmingly high, reminiscent of the 1960s. Despite this, Labour currently outperforms the Conservatives in polls regarding trust to manage the economy and support working families. A More in Common think tank survey shows 65% of voters believe the Tories favor the rich.
The NHS
The NHS faces severe challenges with overworked staff, extensive waiting lists, and deteriorating facilities. The Conservatives have struggled with junior doctor strikes and rural healthcare access, affecting traditional Tory strongholds. Urban areas face disparities in maternal healthcare, and hospitals nationwide lack necessary funding.
Migration
Sunak’s focus on reducing small boat crossings has yet to show substantial progress, with the controversial Rwanda bill only recently becoming law. Keir Starmer has pledged to establish a new border security force to address Channel crossings, appealing to “red wall” voters and older Tory supporters who often view immigration negatively.
Housing
The Conservatives’ 2022 mini-budget has increased mortgage repayments significantly, affecting at least 1.5 million homeowners. The party has failed to meet its target of building 300,000 new homes annually and to close loopholes for unfair evictions. Labour, despite some criticism over its housing policies, promises that 50% of new homes will be affordable, which resonates with urban progressive voters.
Climate Crisis
Environmental policy marks a stark contrast between the parties. Sunak has delayed key climate initiatives, including the phase-out of fossil fuel cars. Labour argues that addressing the climate crisis aligns with solving the cost-of-living crisis, promoting green policies to reduce emissions and energy bills while attracting investment and jobs. Starmer has scaled back his £28bn green investment plan, a move criticized by some within Labour.
Education and Childcare
The UK faces a childcare crisis, with many parents unable to access government-funded places. Education and childcare policies are critical as parents adjust working hours and delay having children due to costs. Labour is focusing on improving conditions and pay for teachers and increasing funding for educational institutions.
Culture Wars
Sunak’s tenure has seen the Conservatives engage in culture wars, focusing on issues like transgender rights and “woke” universities. These efforts aim to appeal to traditional “blue wall” seats but often repel undecided voters.
As the election approaches, these issues will shape the political landscape and influence voter decisions.
